WHY plant-based material

By now all of us know that ''The Amazon is the Lungs of the Earth''

It means that the Amazon is home to 200 million cattle - not Logging but cattle.

Cattle ranching is the largest driver of Amazon deforestation.

450,000 sq.km. of Brazil rain forest now is pasture, for comparison, Germany is 350,000 sq.km. UK is 240,000 sq.km. 

It is often said that a piece of a hamburger is a piece of the Amazon.

20% of the Amazon has been destroyed. An area the size of the UK is lost every year, although sometimes are much higher.

As a rule of  thumb,  tanning one ton of hide typically results in 20 to 80 cubic meters of  waste water with Chromium concentrations around 250 mg/L and Sulphide concentrations at roughly 500 mg/L, not to mention the offal effluence from the preparation phase and the pesticides often added to keep mould growth down during transportation to the facility. 

70% of an untreated hide is eventually discarded as a solid waste - the hair, fat, meat, sinew, all goes straight into a landfill.  Wastewater pollution is primarily a by-product of the initial preparation stage, wherein bits of flesh, hair, mould, excrement and other animal by-products are mixed into wash water and discarded.  

For example, Kanpur, India - the self proclaimed ''Leather City of the World'' this city once housed more than 10,000 tanneries which, in 2003, were dumping more than 22 tons of effluence into the Ganges river everyday. The city acted in 2009, sealing 49 of the highest-polluting tanneries in town - out of a list of 404 heavy polluters.

The Indian leather industry releases large amounts of toxic chemicals and acidic effluents concentrated with heavy metal Chromium, Cadmium, Lead, Arsenic, Cobalt, Copper, Iron, Zinc, Manganese. All these highly potent chemicals make their way into Ganges.